Young Country: Georgia Lunn

Young farmers are the future of New Zealand agriculture, so each issue we shine a spotlight on a Young Farmer.
Today we talk to Georgia Lunn from Massey Young Farmers Club.
What has been the highlight for you of joining Young Farmers? What are the benefits and experiences that you feel have helped you most?
One of the key benefits has been the hands-on experience I’ve gained through various activities and competitions.
Learning from industry experts and peers has expanded my knowledge of sustainable farming practices, innovation in agriculture, and the challenges farmers face today.
Young Farmers has also helped build my confidence, leadership, and problem-solving skills, which are crucial in such a dynamic industry.
How did you become involved in agriculture?
I became involved in agriculture through university.
Throughout my years in high school, I became passionate about business, in particular business within an agricultural context.
This led me to choose electives so I would have additional knowledge to carry with me after my degree.
What is your job now?
I am currently in my third year studying a bachelor of business studies majoring in finance.
I applied for university at 16 and was accepted soon after I began my first year after finishing year 12 and completing my degree in November.
Young Farmers has helped me meet many like-minded people whilst being in a degree with limited people.
I work as a support worker and a dance teacher at dance works studios and have an internship at a large hockey company called OBO currently going through the process of repricing their products as well.
What do you think the future of farming will look like, and what would like to see happening in New Zealand agriculture going forward?
I believe the future of farming will be heavily influenced by technology and sustainability.
Precision agriculture, data-driven decision-making, and advancements in biotechnology will play a critical role in improving efficiency and reducing environmental impacts.
I’d like to see New Zealand lead the way in sustainable farming practices, with more emphasis on regenerative agriculture and a strong focus on reducing greenhouse gas emissions.
The industry will need to continue adapting to meet both local and global demands for food in a way that protects our land and resources.
What are your future plans?
My future plans after I finish my degree are to a study master's of agribusiness so that I am able to work in an industry that I have grown fond of since beginning uni.
I also plan to research the effects of Green Human Resource Management Practices when being implemented into small to medium scale farms.
Who has been your biggest inspiration in agriculture, and why?
My biggest inspiration in agriculture is Joel Salatin who is known for his sustainable farming methods and advocacy for regenerative agriculture. His work at Polyface Farm has inspired many with its emphasis on natural farming systems, rotational grazing, and closed-loop farming that prioritizes soil health and animal welfare. He’s written extensively about sustainable agriculture and is a vocal critic of industrial farming practices. His commitment to sustainability and innovation has shown me the importance of adapting to change and embracing new technologies while staying true to the core values of farming.